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| управление отношениями с клиентами (The business area related to managing a company's interactions with its customers, including sales, service, and delivery of product. Software solutions are designed and implemented specifically to manage this business area) | |||
| управление взаимодействием с заказчиками (ssn) | |||
| управление взаимоотношениями с клиентами (Bricker) | |||