| Subject | English | Hebrew |
| comp., MS | explicit targeting | ייעוד מפורש (The process of delivering targeted content by using existing data about the customers who browse your site) |
| comp., MS | implicit targeting | ייעוד משתמע (The process of delivering targeted content by using existing user data to extrapolate unknown information about users who browse your site) |
| comp., MS | touch targeting | קביעת יעד מגע (Using the touch of your finger to guess your intended target instead of the actual target) |