| Subject | English | Russian |
| gen. | brand identity visual | элемент визуальной идентификации бренда (Alexander Demidov) |
| progr. | identity, corporate identity, visual identity | фирстиль (mamdiuka) |
| adv. | visual brand identities | средства визуальной индивидуализации (We create strategic visual brand identities that are result driven and engage your audience. | We've worked with many leading brands to define their brand DNA and to translate it into visual brand identities and product experiences that engage users and ... | As we dove into kitchen design magazines, we audited competitive brands (see below) to see how they establish consistent visual brand identities while still ... Alexander Demidov) |
| adv. | visual identity | фирменный стиль (Mira_G) |
| adv. | visual identity | идентичность (Mira_G) |
| adv. | visual identity | корпоративная культура (Mira_G) |
| law | visual identity | средство индивидуализации (Visible elements of a brand, such as color, form, and shape, which encapsulate and convey the symbolic meanings that cannot be imparted through words alone. Read more:  businessdictionary.com Moonranger) |
| adv. | visual identity | аутентичность бренда (Mira_G) |
| adv. | visual identity | визуальная идентичность (инструмент по формированию определенного образа (бренда) посредством определенных визуальных идентификаторов. Mira_G) |
| adv. | visual identity | корпоративный стиль (Mira_G) |
| adv. | visual identity | айдентика (Mira_G) |
| adv. | visual identity | зрительный образ |
| gen. | Visual Identity Guidelines | Рекомендации по использованию корпоративного стиля (Glebson) |
| gen. | Visual Identity Guidelines | брендбук (Glebson) |