`a lot of metal chased little money'

[Лида]

Можно ли перевести `a lot of metal chased little money' как "много металла приносило мало денег"

From the mid 1990s automobile producers strove to improve engineering and quality of vehicles as a route to competitive advantage or, in many cases, to catch up with competitors, but ten years later there was very little to differentiate automobiles produced by many of the major companies. Therefore, in the first few years of the 21st century, players in the automobile industry as a whole stepped up price competition. A hefty overcapacity of around 30 per cent in the overall industry meant that `a lot of metal chased little money', making low prices or incentives - mostly in the form of free insurance, zero per cent interest on hire purchase - the prevalent means to displace market share from competitors.

А можно ли так сказать: нулевой ссудный процент при покупке в рассрочку?

[snikhas]

может - "груда метала в погоне за малыми деньгами"

покупка в кредит под 0%

[10-4]

ИМХО имеется в виду то, что наращивание объемов производства не дает пропорционального увеличения прибыли -- "больше металла не значит больше денег"