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потребительская способностьstresses
gen. purchasing power (1. money that people have available to buy goods with • The cost of houses has risen faster than purchasing power. 2. the amount that a unit of money can buy • the peso's purchasing power. OALD Alexander Demidov); consumer purchasing power (Inflation decreases consumer purchasing power. MWALD Alexander Demidov); buying power (the amount of services or goods a company, person, group or currency is able to purchase ⇒ Baby boomer women, now aged 41 to 58, will hold $57 billion of collective buying power by 2012. So much buying power is today concentrated into the hands of so few retailers. Collins Alexander Demidov); consumer buying power (Inflation decreases consumer buying power. MWALD Alexander Demidov)
adv. consuming power
dipl. power of consumption (общества)
econ. power of consumption
patents. consuming capacity