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to phrases
gen. raisin; zest (to give zest to something – придавать вкус, пикантность, интерес чему-либо); zest; flavour; spice; the icing on the cake (Alexander Demidov); salt; highlight (нечто особенное, отличающее от других Щапов Андрей); bite (Aly19); cherry on top (Nibiru); zhuzh (So we decided to give my look a little extra zhuzh. PeachyHoney); story angle (xmoffx); punchline (Ann_tofelyuk)
amer., inf. mustard
comp. flavor
dimin., fig. go; pep; piquancy; spirit
ed. attention grabber (steve)
fig. twist (I love it when illustrations that I draw have a little twist in them. ART Vancouver); maraschino cherry (Vadim Rouminsky); flair (Vadim Rouminsky)
fig.of.sp. feature (Халеев); punch (истории tess durbey); cherry on the cake (Халеев)
Gruzovik, fig. pep; spirit; piquancy
idiom. cat's whiskers (Taras)
inf. flair; edge (He was a good mimic but lacked edge – о комике Pickman); punch line (Val_Ships); forte (Val_Ships); it (she has it – в ней что-то есть); mojo (как привлекательное качество Val_Ships)
IT snap; flavor
Makarov. accent
market. signature moment (goo.gl Artjaazz); WOW moment (goo.gl Artjaazz)
slang pep up; shtick; zowie; kicker (VLZ_58)
gen. the whole point of (чего-либо boggler); ginger
inf. punch line (the final phrase or sentence, providing some crucial element Val_Ships)
IT flavour
 Russian thesaurus
dimin., fig. изюмина
изюминка: 39 phrases in 12 subjects
Cliche / convention1
Diminutive2
Electronics2
Figurative1
Figure of speech1
General20
Informal2
Information technology1
Literature2
Makarov5
Proverb1
Religion1