English ⇄ Russian

- only individual words found (there may be no translations for some thesaurus entries in the bilingual dictionary)

market penetration stresses
gen.	развитие на рынке (= penetration 1) The process of entering a market to establish a new brand or product. Market penetration may be achieved by offering the brand or product at a low initial price to familiarize the public with its name. This is known as market-penetration pricing. 2) The extent to which a product or an advertisement has been accepted by, or has registered with, the total number of possible users. It is usually expressed as a percentage. Compare market share A marketing strategy based on low prices and extensive advertising to increase a product's market share. For penetration strategy to be effective the market will have to be large enough to be able to sustain low profit margins. See product-market strategy. OB&M Alexander Demidov)
adv.	внедрение на рынок
busin.	проникновение на рынок
econ.	доля участия в рыночных операциях
insur.	охват рынка
Makarov.	выход на рынок сбыта
trav.	коэффициент проникновения гостиницы на общий рынок гостиничных услуг

Market Penetration: 10 phrases in 7 subjects

Advertising	1
Business	1
Commerce	1
Economy	2
European Bank for Reconstruction and Development	2
Gas processing plants	1
General	2