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| English | Russian |
| online chatter | обмен новостями в соцсетях (An Ohio school district briefly entered into a lockdown after a misguided prankster dressed as Bigfoot was spotted roaming around on campus. Although a social media announcement about the situation simply stated that buildings had been locked down due to "an unknown visitor," online chatter quickly revealed that the interloper was of the 'cryptozoological' variety as several students captured video of what appeared to be Sasquatch outside. (coasttocoastam.com) ART Vancouver) |
| online identity management | управление учётными записями в социальной сети (Alex_Odeychuk) |
| online persona | линия поведения в сети (говоря о пользователе социальной сети  theguardian.com Alex_Odeychuk) |
| online persona | поведение в сети (говоря о пользователе социальной сети theguardian.com Alex_Odeychuk) |
| online persona | образ, культивируемый в сети (говоря о линии поведения пользователя социальной сети theguardian.com Alex_Odeychuk) |