придать пикантность(to make something more exciting, intense, or interesting, as a food dish or a social gathering. kick it up a notch with fresh garlic. VLZ_58)
переплюнуть всех("Longtime Vancouver matchmaker Susan Seminew said women are naturally more picky than men, but "Vancouver women have kicked it up a notch." She's seen women who obsess over a partner's looks, height and income. Some have illusions of nabbing a tall, dark Prince Charming, and have unrealistic expectations." (The Province) ART Vancouver)