| English | Chinese |
| ad in gutter | 中缝广告 |
| advertising in passenger train | 旅客列车内广告 |
| advertising in passenger vessel | 客船内广告 |
| audio in | 音频输入 |
| be in fashion | 风行 |
| be in fashion | 在流行着 |
| be in the majority | 占大多数 |
| bind-in-card | 期刊内装订的回执卡 |
| bleed in the gutter | 中缝出血广告 |
| blow-in card | 报刊广告插页 |
| Burma-Shave, Roadside signs in verse | 博马剃须刀、公路道边的招牌阵、Allen Odell 广告公司、1925 (Allen Odell) |
| call-in audience research | 电话受众调 |
| carry-in charge | 送货费用 |
| Chevrolet, "See the USA in your Chevrolet" | 雪佛兰汽车、"在你的雪佛兰里看美国" 、Campbell-Ewald 广告公司、20世纪50年代 (Campbell-Ewald) |
| circle in | 圈入影像借扩大的圆圈逐渐显现 |
| cut-in | 切入镜头 |
| cut-in cost | 插播费用 |
| cut-in tag | 插入镜头、字幕、广告等 |
| Dannon Yogurt, Old People in Russia | 达能酸奶、俄罗斯的老人 Marsteller 广告公司， 20世纪70年代 (Marsteller Inc.) |
| dealer tie-in | 经销商搭配广告 |
| dolly in | 移动入画 |
| dubbing in | 赞助节目前的广告 |
| ego in involvement | 自我卷入 |
| fade in | 画面淡入 |
| fade in | 声音渐强 |
| Federation of Publishers' and Booksellers' Associations in India | 印度出版商及书商协会联合会 |
| fill-in | 零售商订单 |
| fill-in letter | 格式信件 |
| first in first out | 先入先出法 |
| first in first out | 先入先出 |
| focus in | 聚焦 |
| foot-in-the-door technique | 逐步升级技术 |
| foot-in-the-door technique | 得寸进尺法 |
| Hathaway Shirts, "The man in the Hathaway shirt" | 哈斯维衬衫、"穿哈斯维的男人"、奥美广告公司、1951 (Hewitt, Ogilvy, Benson & Mather) |
| Hertz, "Let Hertz put you in the driver's seat" | 赫兹租车公司、"让赫兹带你上路"、Norman、 Craig & Kummel 广告公司、1961 (Norman, Craig & Kummel) |
| high in fat, salt and sugar | 高脂肪、高盐和高糖的食品或饮料 |
| I am interested in your tapestries | 我对你们的挂毯很感兴趣 |
| in-ad | 店铺即时广告优惠券 |
| in-ad coupon | 广告上优惠券 |
| in-charge date | 开始计费日期 |
| in-depth interview | 深度访谈 |
| in-depth reporting | 深度报道 |
| in-focus | 焦距对准 |
| in-focus | 焦点对准 |
| in-home observation | 居家观测 |
| in-home personal interview | 家中个人访谈 |
| in-house advertising department | 自有广告部 |
| in-house advertising department | 公司内部广告部 |
| in-house agency | 自有广告公司 |
| in-house agency | 专属广告公司 |
| in-house use test | 内部使用测试 |
| in kind | 以服务偿付 |
| in-line | 成一直线的 |
| in-market test | 实际市场测试 |
| in-pack | 开包有奖 |
| in-pack | 内包 |
| in-pack coupon | 包装内优惠券 |
| in-pack event | 开包有奖 |
| in-pack premium | 包装内赠品 |
| in point | 场景起始点 |
| in real time | 即时 |
| in-store sampling | 店内样品试用 |
| in synchronization | 唇、语同步 |
| in synchronization | 同步 |
| in-tab | 制表所用样本 |
| in-tab goal | 制表所需样本目标 |
| in-tab sample | 制表所用样本 |
| in-tab sample size | 制表所用样本量 |
| in-tabulation | 制表所用样本数 |
| in the field | 实地拍摄 |
| in-the-market traffic | 驶过户外广告的车流量 |
| in tight | 特写拍摄的 |
| iris fade-in | 光圈淡入 |
| just-in-time management system | 实时管理系统 |
| last-in-first-out | 最新进货最近标价 |
| last-in-first-out | 后进先出法 |
| lead-in | 引片 |
| lead-in | 前置节目 |
| lead-in | 导入 |
| lead-in audience | 后遗观众 |
| lead-in audience | 连续观众 |
| lead-in paragraph | 导引段落 |
| local cut in | 地方台接入 |
| Maidenform, "I dreamed I went shopping in my Maidenform bra" | 媚登峰内衣、"我梦想穿着我的媚登峰内衣去逛街"、Norman、 Craig & Kunnel <-> 广告公司、 1949 (Norman, Craig & Kummel) |
| mail-in premium | 回邮赠品 |
| Manufacturers often provide retailers with aids they can use in their advertising, publicity, and public relations | 厂家经常向零售商提供他们能用于广告、宣传和公共关系方面的促销手段 |
| microphone in | 话筒输入 |
| M&Ms、"Melts in your mouth、not in your hands"、Ted Bates & Co. | 玛氏巧克力、 "只溶在口、不溶在手"、达彼思广告公司、 1954 |
| National Biscuit Co., Uneeda Biscuits' Boy in Boots | 国民饼干、 "穿靴子的 Uneeda 饼干男孩"、艾耶父子广告公司、1899 (N. W. Ayer & Son) |
| outside-in | 由表及里法 |
| outside-in | 从外侧向内侧 |
| reach-in case | 商用冷冻冷藏展示柜 |
| read in | 导入标题 |
| Reagan for President, "It's morning again in America" | 里根竞选总统广告、"美国的又一个清晨"、周二团队、1984 (Tuesday Team) |
| roll-in | 插播广告 |
| run in | 插入的文案 |
| sample in-tab | 制表所用样本 |
| sell-in | 销售 |
| sell-in | 下单 |
| sets in use | 开机数 |
| sets-in-use rating | 开机率 |
| spill-in | 信号传入一区域 |
| spill-in | 溢入 |
| spill-in circulation | 区域外报纸的区内发行 |
| spill-in coverage | 区域外媒介的区域市场覆盖 |
| stand-in | 替身演员 |
| tie-in | 影视节目等的关联产品 |
| tie-in | 捆绑式广告 |
| tie-in | 捆绑式 |
| tie-in advertisement | 联合广告 |
| tie-in advertisement | 捆绑式广告 |
| tie-in promotion | 捆绑促销 |
| tie-in sale | 捆绑销售 |
| tipping in | 套粘 |
| tipping in | 粘单张 |
| trade-in allowance | 抵换折让 |
| tune in | 收看 |
| tune-in | 开机率 |
| tune in | 收听 |
| tune-in advertising | 节目改版广告推广 |
| tune-in audience | 调入频道的观众 |
| video in | 视频输入 |
| Volvo, Average life of a car in Sweden | 沃尔沃、一辆车在瑞典的平凡生活、Scali、McCabe、Sloves 广告公司、20世纪60年代 (Scali, McCabe, Sloves) |
| We should take advantage of special offers and BOGOFs in shopping mall | 我们要利用超级市场特价和买一送一的机会去购物 |
| window bum-in | 叠印框 |
| zoom in | 放大画面 |
| zoom in | 拉近镜头 |
