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Terms for subject Advertising containing | all forms
ChineseEnglish
式布光three-point lighting
中心centered dot
份额的百分share point
你们床单的卖是什么?What are the selling points of your coverlet?
促销spin
净收视net rating point
利益concept
selling idea
去顶光网印版highlight halftone
参照benchmark
吸引center of interest
展示point-of-purchase display
广告point-of-purchase advertising
材料point-of-purchase materials
分类site classification
定价法location pricing
场景起始in point
基础三照明basic three-point lighting
子站microSites
广告location advertising
家庭收视homes per rating point
布莱尔克里姆发胶、"每次只用一点"、Kenyon & Eckhardt 广告公司、20世纪50年代Brylcreem, "A little dab'll do ya" (Kenyon & Eckhardt)
广告击数number of ad hits
广告选人数ad view
广告印制的裁切comer dot
广告印制的裁切comer bullet
店面盘store audit
为不同时区同步播出而延迟播岀节目钟live-time delay
延迟节目播出钟clock-hour delay
建立新数据interpolate
总收视gross rating points
总收视gross message weight
户外广告轮换地展示rotate
击数计费pay per click
按广告击后的交易数付费cost per lead
收视成本cost per rating point
文案要copy points
击数付费cost-per-click
每 12 活字字符数characters per pica
每反馈成本cost per inquiry
每回馈成本cost per return
每收视成本cost per rating point
每收视成本cost per point
每毛收视成本cost per gross rating point
毛评gross rating points
消费者族群研究market mapping study
节目传输的源信令origination point
hits
击数hits
击次数clicks
击通道click-through
句符bullet
11大小的活字small pica
子发想idea generation
子发想idea creation
字法point system
stipple
12活字pica
进率click-through rate
hits
对准in-focus
小组访谈focused group interview
小组调查法focus group approach
现场销售point of purchase
现场销售point-of-purchase
电台收听radio rating point
百收视成本cost per hundred
空心圆soft dot
粗黑圆bullet
设计概念奖Red Dot Awards Design Concept
站招贴terminal poster
point system
增值dot gain
扩大dot gain
美国售广告协会Point-of-Purchase Advertising Institute, Inc.
胶片上的场景结束out point
节目准on the nose
节目准on the button
西梅精华素、"今时之斑明日成皱纹"、Freberg 广告公司、20世纪70年代Sunsweet Prunes, "Today the pits, tomorrow the wrinkles" (Freberg Ltd.)
idea
观察视subjective camera
购物point of purchase
购物point-of-sale
购物point-of-purchase
购物广告point-of-sale advertising
0 起时间码dedicated time zone
超市设的面包房on-premises bakery
近视频near video on demand
针对定对象播送的节目beamed program
销售网sales network
零基媒体策划zero-based media planning
零基预算法zero-based budgeting
非照明亮的户外广告牌nonilluminated
香烟、"缺"、Wells、Rich、Greene 广告公司、20世纪60年代Benson & Hedges 100s, "The disadvantages" (Wells, Rich, Greene; Benson & Hedges 100s)