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| English | Russian |
| combining of advertising with a television programme by means of scrolling messages | совмещение рекламы с телепрограммой способом "'бегущей строки'" (ABelonogov) |
| scrolling LED display | светодиодная бегущая строка (inplus) |
| scrolling text | бегущая строка (Create scrolling text with this HTML marquee code. Text scrolls left or right. Alexander Demidov) |