| display advertising | дисплейная реклама (advertising not under classified headings in a newspaper or magazine; especially: advertising that utilizes various kinds of display techniques or devices (as large print, colorful makeup, or a large spread). WTNI. Display advertising is advertising on web sites. It includes many different formats and contains items such as text, images, flash, video, and audio. The main purpose of display advertising is to deliver general advertisements and brand messages to site visitors. WK. The company is hoping to build their market share in outdoor display advertising. CBED Alexander Demidov) |
