Terms for subject Advertising containing costs

English	Chinese
above-the-line cost	线上费用
advertising cost	广告费用
below-the-line cost	线下成本
below-the-line cost	线下费用
break-even cost	损益两平成本
break-even cost	收支两平成本
commercial production cost	广告制作成本
cost efficiency trends	成本效益趋势
cost focus strategy	成本集中策略
cost focus strategy	成本聚焦策略
cost leadership strategy	低成本战略
cost of distribution and sales	分配和销售成本
cost of goods sold	售出商品成本
cost per action	按交易付费
cost per brand experience	品牌经验成本
cost per commercial minute	―分钟广告基准价
cost per gross rating point	单位成本
cost per gross rating point	每毛收视点成本
cost per hundred	百收视点成本
cost per inquiry	每反馈点成本
cost per lead	按引发销售额付费
cost per lead	按广告点击后的交易数付费
cost per mille	千人成本
cost per order	单个订单成本
cost per page per thousand circulation	千册发行量整版黑白广告价
cost per point	单位成本
cost per point	每收视点成本
cost per rating point	单位成本
cost per rating point	收视点成本
cost per rating point	每收视点成本
cost per return	每回馈点成本
cost per thousand	千人成本
cost per thousand-target market	千人目标市场成本
cost-per-action	按交易付费
cost-per-click	每点击数付费
cost-per-order	单个订单成本
cost plus	按成本加收管理费
cost-plus wholesaling	传统批发
cost rank	成本评级
cost versus benefit perspective	成本和效益的对比
cut-in cost	插播费用
full cost	总成本
gross cost	含佣金的广告总价
margin cost pricing	边际成本定价
marginal advertising cost	边际广告成本
media cost	媒体成本
overhead cost	普通用费
private cost	个人花费
private cost	私人成本
Publicizing the new collection may cost manufacturers a large amount of money	宣传新款服装可能会使生产商投资巨大
talent cost	演员出场费