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little
U.S
. method
由全国性转向区域性媒体投放的方法
U.S
. Army, "Be all that you can be"
美国陆军、"尽你所能"、艾耶父子广告公司、1981
(N. W. Ayer & Son)
U.S
. Forest Service, Smokey Bear "Only you can prevent forest fires"
美国林业总署、护林熊"只有你能防止森林火灾"、美国广告委员会/博达大桥广告公司、1944
(Advertising Council/FCB)
U.S
. School of Music, "They laughed when I sat down at the piano, but when I started to play!"
美国音乐学校、"当我坐到钢琴前、他们笑了、但当我开始弹奏... "、Ruthrauff & Ryan 广告公司、1925
(Ruthrauff & Ryan)
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