beating the jargon gen.

[Markuzya]

Здравствуйте, помогите пожалуйста перевести название статьи - beating the jargon.

Вот текст: BEATING THE JARGON
Depressing Jargon
This week’s installment in our occasional series on the use and abuse of jargon [“Beating the Jargon”] focuses on “doomology”. Events in Brazil have revived the market in economic gloom. Newspapers are again warning of global recession, slump, or even depression. But when does a recession become a depression? A cynical answer is: when your neighbor loses his job it’s a slowdown (or, if you dislike him, a correction); when you lose yours, it’s a recession; when an economic journalist loses his, that’s a depression.

The duller textbook definition of a recession is two consecutive quarters of declining output. But recession can also be used to describe any period in which GDP growth falls below an economy’s trend growth rate (the sum of labour-force growth and productivity gains).

Another complication is the definition of a world recession. Should the world economy expand by less than 1.5 % this year, as seems likely, that would by past standards count as a recession. During the past three “world recession” (1975, 1982 and 1991) output rose by an average of 1.5 %: the decline in GDP in rich economies was offset by growth in developing economies.

Even in it’s worst post-war recession, in 1974-75, America’s GDP fell by only 3.7 % from peak to trough. In contrast, a slump is where output falls by at least 10 % - as in Finland in the early 1990s; a depression is an even deeper and more prolonged slump – such as that now being experienced in Indonesia. Indonesia’s economy shrank by 14% last year, and output may fall by a further 4% this year. In the Great Depression of the early 1930s America’s output fell by 30 %.

But the word “depression” should be used sparingly. A world recession is possible yhis year, but surely not a depression. In the 19th century, downturns were more often called depressions, but the term got a bad name in the 1930s and “recession” was coined. That relabeling may not be the last. Alfred Kahn, one of Jimmy Carter’s economic advisers, was once rebuked by the president for scaring people by talking of looming recession. Mr Kahn, in his next speech, substituted the word banana for recession. Today’s writers might copy his approach, and start fretting that Brazil has left us on the verge of a serious banana.

Заранее спасибо.

[Linch]

Какая интересная статья.

[johnstephenson]

'Beating' here probably means 'unravelling'/'decrypting'. 'Beating the jargon' isn't very good English.

[Markuzya]

How can we translate the whole phrase - beating the jargon? what does it mean?

[Linch]

Вот, Джон, расхлёбывайте теперь. Вторая фраза, про ревайвид зе маркет, должна была всех насторожить.

[Amor 71]

beat/bust the jargon means to clarify or learn the meanings of unknown words.

BUST THE FINANCIAL JARGON IN 2013
Sometimes, finding out about finance can feel like learning a new language. Clear up the confusion in 2013 and learn the language of finance. Here’s first part of our gallop through common terms....

[Amor 71]

beating the jargon я бы перевел как "внесем ясность в терминологию" или "расставим слова по своим местам".

[johnstephenson]

'Events in Brazil .... economic gloom' is a rather sarcastic sentence suggesting that some people ('doomologists') like to predict doom as though it's a full-time occupation for them -- a full-time business which is trading on a stock market.

He/she's saying that recent, depressing events in Brazil have made more people 'buy shares in the doom industry', as a result of which the 'doom industry's' share price has now increased. In other words, because of events in Brazil, more people have started to believe that economic 'doom' is coming, and to talk about it.

So the author's likening 'doomology' -- the practice of predicting doom -- to a large business with shares, trading on a stock market.