turn loose on each other

[Patricia Holman]

Помогите, пожалуйста, перевести это выражение в приведенном контексте.
Интересует только первая часть последнего предложения до слов "to gather information for..." (с толку сбили знаки препинания):

Once the right questions are struck, the interviewing begins. The most conservative approach is to send a small team of highly trained interviewers out to solicit positive stories and instances from people in the organization, compile and analyze the central themes of those stories, and report the findings to the study's sponsor or a small group of senior managers. The polar opposite is to give the questions to everyone in the organization (or the department, or the supply chain) and turn them loose on each other - customers, partners, whomever - to gather information for the first phase of the "4-D" cycle of appreciative inquiry.

[natasha396]

дать им волю, "натравить" друг на друга, дать им оторваться