| |||
core product (The dominant benefit or satisfaction that a customer expects from a good or service he or she buys. Often a nonrational factor (such as the sleekness and shine of a new-model car} supported by rationalization ("excellent resale value"), is the core product for the customer, and varies from person to person. businessdictionary.com Alexander Demidov) | |||
consumer value (Harnessing Cultural Capital: The Real Consumer Value Of A Brand – by Clyde McKendrick Tamerlane) | |||
customer value (Dmitry) | |||
consumption value | |||
| |||
consumptive values |
потребительская ценность: 9 a las frases, 9 temas |
Bancario | 1 |
Biotecnología | 1 |
Economía | 1 |
Makárov | 1 |
Medicina | 1 |
Organización laboral | 1 |
Programación | 1 |
Publicidad | 1 |
Solución alternativa de controversias | 1 |