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главное не победа, а участие Betonungen
Allg.	it's the taking part that counts (Abysslooker); it's not the winning, it's the taking part (lexicographer); focus on the journey, not the destination (Yeldar Azanbayev)
umg.	it's not about winning, it's about taking part (molyan)
главное – не победа, а участие
sprichw.	is not winning but taking part (spanishru)